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The Power of Yes!

SPEAKER, ACTIVIST AND FOUNDER OF HISPANIC STAR

ARTICLES

Dec 31, 2024

By Claudia Romo Edelman

15 min read

Looking Back. Looking Forward.

The end of the year is always a time of reflection and reckoning. A time to look back and also ahead to the new year. Most of us do this for ourselves personally, but I also like to take stock of h...

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Jul 27, 2023

By Claudia Romo Edelman

15 min read

How Brands Can Regain the Trust of a $2 Trillion Market

Marketers should be concerned. Latinos are at risk of being disconnected from American society and life—and the data specifically points to worsening relationships with big brands. The reason is cl...

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Apr 20, 2023

By Claudia Romo Edelman

15 min read

Latinas Are an Invisible, Economic Powerhouse. It's Time to Elevate Them

It’s no secret that Hispanic communities across the country have played a major part in fueling the economic growth we’ve witnessed for decades in the U.S. Today in fact, Latino GDP amounts to $2.8...

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